---
title: "How Geekout Newsletter Made $25,000 Solely from beehiiv Boosts"
canonical: https://www.beehiiv.com/case-studies/geekout-newsletter
description: "Matt Navarra Turned a Solo Side Hustle Into a High-ROI Newsletter Using beehiiv’s Monetization Tools"
source: live-converter
generated: 2026-06-04T02:12:32.234Z
---

# How Geekout Newsletter Made $25,000 Solely from beehiiv Boosts

# How Geekout Newsletter Made $25,000 Solely from beehiiv Boosts

## Matt Navarra Turned a Solo Side Hustle Into a High-ROI Newsletter Using beehiiv’s Monetization Tools

![How Geekout Newsletter Made $25,000 Solely from beehiiv Boosts](https://images.prismic.io/beehiiv/aDA94CdWJ-7kSe5D_Untitleddesign-20-.png?auto=format,compress)

Written by

Kanishka Kumawat

Published on

07 Apr 2025

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### Table of contents

### **Situation:**

Matt Navarra, a well-known social media expert, launched _Geekout Newsletter_ to help professionals and creators stay updated on social media trends, tools, and news. Originally started on Twitter’s Revue, the newsletter gained traction thanks to Matt’s established online presence and became a trusted weekly resource in the industry.

### **Challenge:**

Managing everything solo, Matt needed a platform that was easy to use, supported growth, and offered better monetization tools than Revue. With ambitions to scale, Revue's limitations on analytics, flexibility, and monetization options prompted him to explore alternatives.

### **Solution:**

Matt migrated to **beehiiv**, drawn by:

-   Seamless setup and intuitive dashboard
-   **Boosts**, his favorite feature, enabling easy cross-promotions with aligned newsletters
-   Access to monetization features like the **Ad Network** and future referral programs
-   Clear analytics and revenue tracking that simplified monetization management  
    He described Boosts as “free money,” turning passive newsletter activity into a steady income stream.

### **Results:**

-   Grew _Geekout_ to **31,000 subscribers**
-   Achieved a **54% open rate** and **30% click-through rate**
-   Earned **$25,000 through Boosts alone**, with $18,000 coming in just six months
-   Built a secondary revenue stream through his **premium WhatsApp community** of 500+ members

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