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How to Create a Sign-Up Boosting Landing Page

How To Create A Landing Page For Newsletter Sign-Ups

Are you looking for a way to boost conversions and generate more leads and sales for your business through email marketing?

Look no further than email landing pages!

These stripped-down web pages provide no distractions and focus solely on the call-to-action from the email, resulting in increased conversions.

However creating effective email landing pages can be a daunting task. That's where beehiiv comes in.

In this article, I'll guide you through creating a landing page for email newsletters using beehiiv. With its easy-to-use interface, you can create powerful custom landing pages in no time.

Let's get started!

What's An Email Landing Page?

Email landing pages are web pages that users arrive at by clicking a link in an email message. These pages are stripped down and provide no distractions to the reader to increase the focus on the call-to-action from the email.

This approach enhances conversions and generates more leads and sales for your business. However, creating effective email landing pages requires considerable effort and careful planning.

It needs to include persuasive copy and an appealing design and layout.

It is challenging, yes. Impossible, no!

If done correctly, landing pages will create conversions and foster a stronger relationship with email subscribers.

Landing Pages Are Getting Smarter in 2025

Landing pages are no longer static. In 2025, creators and brands are experimenting with AI-powered personalization, dynamic CTAs, and real-time audience insights to drive higher conversions.

Here’s what’s changing:

  • Personalized blocks: Copy and visuals now adapt to a subscriber’s segment or behavior.

  • Faster load speeds: Minimalist, mobile-first pages perform best.

  • Instant integrations: Tools like beehiiv now connect seamlessly to CRMs, payment gateways, and analytics platforms without manual setup.

The goal is simple, create fewer pages that convert better.

Can I Use A Landing Page In An Email Marketing Campaign?

The Power of First Impressions: Create a Sign-Up Boosting Landing Page

If you're curious about using a landing page in your email marketing efforts, the answer is a resounding yes!

In fact, using landing pages in conjunction with email marketing can be an incredibly effective way to boost conversions and generate more leads and sales for your business, just like what was mentioned above!

How to Create a Landing Page for Email Newsletters using beehiiv

Using beehiiv, users can easily and effortlessly create custom pages containing static content, such as landing pages.

Let me walk you through the process below.

Accessing Custom Page Settings

To create a landing page for a newsletter, you'll first need to create a free account with beehiiv. Once you have done that, navigate to the website section within the main settings on the beehiiv dashboard.

The Power of First Impressions: Create a Sign-Up Boosting Landing Page

From there, click the navbar and scroll down to "add internal page."

This will open the editor, which looks similar to the post editor.

The Power of First Impressions: Create a Sign-Up Boosting Landing Page

Creating Content

The editor provides a simple panel of tools that can be used to drop items and create any customized content you want.

You can add a thumbnail and a title, and set the slug, SEO title, description, etc...

Additionally, you can choose to make the page no-index if you wish (meaning it won’t appear in Google search results).

The Power of First Impressions: Create a Sign-Up Boosting Landing Page

Adding Overview Section

You should add an overview section to start creating your landing page.

The Power of First Impressions: Create a Sign-Up Boosting Landing Page

Select the "Overview" text and change it to H2 format.

Then, add your content, such as an image or code. Once you have completed creating your page, click "create page."

The Power of First Impressions: Create a Sign-Up Boosting Landing Page

Publishing Your Page

beehiiv will automatically create the page you just created as a draft.

You can either add it to a menu or leave it as a draft.

Select a menu item from the editor to add to a menu.

If you're unfamiliar with menus, beehiiv has a video tutorial on customizing the navbar here.

The Power of First Impressions: Create a Sign-Up Boosting Landing Page

As you can see, creating a landing page on beehiiv is a straightforward process that requires a few clicks.

With the right content and design, your landing page can provide valuable information and orientation for users visiting your website.

In 2025, beehiiv launched the beta of its fully revamped Website Builder, the biggest platform update yet. 

What this means for you:

  • Drag-and-drop sections, headers, containers, widgets, animations — no code required. 

  • Templates built out by designers so you can launch a polished site in minutes. 

  • Custom HTML blocks, advanced layout controls, responsive design built-in. 

  • The Website Builder is fully available to all users— no longer just beta. 

What This Means When You’re Building Landing Pages

Since you’re creating landing pages for your email campaigns, here’s how the new builder makes life easier:

  • Build your landing page inside the Website Builder and link directly from your newsletter — everything stays in one ecosystem (newsletter + website).

  • Use the template library to pick a high-conversion layout (hero section, CTA button, minimal distractions) and adapt it fast.

  • Insert email-capture forms or subscription widgets straight from beehiiv’s ecosystem — no external plugins needed.

  • Publish and preview instantly for mobile and desktop, ensuring your landing page works seamlessly on both.

  • Because everything is synced inside beehiiv, you can track subscriber conversions from your email → landing page → list without patch-work analytics.

Check out this walkthrough of the website builder, by Tyler Denk(CEO, beehiiv) :

How Do I Create My Own Landing Page?

Here are some additional details on creating landing pages with specific platforms or tools on your own:

How To Create A Landing Page With WordPress

The Power of First Impressions: Create a Sign-Up Boosting Landing Page

WordPress is a popular content management system that can be used to create landing pages. Here's how to create a landing page with WordPress:

  • Install a landing page plugin like Elementor, Beaver Builder, or Thrive Architect.

  • Choose a landing page template or create a new page from scratch.

  • Customize the page using the drag-and-drop editor, adding elements like images, text, and forms.

  • Optimize the page for conversions by testing different versions and measuring the results.

  • Publish the page on your WordPress site or use a subdomain to host it separately.

How To Create A Landing Page In Squarespace

The Power of First Impressions: Create a Sign-Up Boosting Landing Page

Squarespace is a website builder that offers a variety of templates for creating landing pages.

Here's how to create a landing page on Squarespace:

  • Choose a landing page template from the Squarespace library, or start with a blank page.

  • Customize the page using the drag-and-drop editor, adding elements like images, text, and forms.

  • Optimize the page for conversions by testing different versions and measuring the results.

  • Publish the page on your Squarespace site or use a subdomain to host it separately.

How To Create A Landing Page Without A Website

The Power of First Impressions: Create a Sign-Up Boosting Landing Page

Creating a landing page without a website is possible using dedicated landing page builders, such as Leadpages, Unbounce, or Instapage.

These tools offer a wide range of features for creating, optimizing, and publishing landing pages without needing a website.

To create a landing page without a website, sign up for a free trial or paid account on one of these platforms, choose a landing page template, and customize it to meet your needs.

You can then publish the page on a subdomain or use the platform's built-in hosting to host it separately.

beehiiv also offers various templates you can choose from, and you can customize them to fit your branding and messaging.

With a drag-and-drop interface, you can arrange the elements of your landing page according to your preferences, such as images, text, colors, and fonts.

Once you've finished creating your landing page, beehiiv makes it easy to publish your landing page to your website or a custom domain.

You can also integrate your landing page with your email marketing service or CRM system to track conversions and capture leads.

Building landing pages is straightforward with beehiiv!

Why not try beehiiv, and see how it can assist you in creating compelling and efficient landing pages for email newsletters?

Key Takeaways

  • Email landing pages help you remove distractions and focus on one clear goal: conversions.

  • Keep your design clean, copy persuasive, and CTAs obvious.

  • beehiiv makes building and publishing custom pages fast — no code or external builder needed.

  • Optimize continuously: track clicks, test headlines, and keep refining based on performance.

  • The simplest pages often win.

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